BUSN 331 Week 7 Assignment Instructions
Description
Conclusions and Strategies
Assignment Prompt:
This week’s assignment asks you to use the queries and reports you have already generated in weeks 6 and 7 to author a report to the board of directors of Statewide Landscape Design, LLC. Here is the business scenario you find yourself in this week. There is a complete description of the Business climate located in an attachment in the “Supporting Materials” section, however, here is a brief summary of what you are faced with as the new CEO, COO, and Chairman of the board of Statewide Landscaping Services, LLC:
It is January of 2017 and the past CEO and Chairman of the Board has departed the company at the request of the board as of 21/1/2016. Over the Christmas break, the board convened and you were unanimously hired as the new CEO and COO. At the same time, you were elected as the new Chairman of the board. You have in your possession the reports of last year’s business levels, sales, customers and profits (the Access reports, plus additional information in the Attachment labeled “Statewide Landscape Design Business Scenario Week 7” (see below). The board meets again this coming Monday and it is your responsibility to “digest” these five reports, summarize
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your findings from the 2016 data, draw conclusions regarding the business from last year, and recommend strategies to grow the company in 2017. You know the business climate and 2016 results from your Access files and from information contained in the Statewide Landscape Scenario.
Assignment Instructions:
Your job is to analyze all of the reports and business scenario information for possible opportunities for growth. Start your report by including all of your findings from the following:
The findings from your Excel file and analysis you completed in week 1
The Queries you generated in the Midterm and the reports you generated in Week 5
The data you analyze in the Statewide Landscape Design Business Scenario you download below
Once you have absorbed what you can learn from the three data sources above, then draw conclusions regarding what you see in the reports regarding areas of weakness along with areas of potential for improvement in profitability, improving referrals, creating more repeat business, expanding business in weak cities (you may need a new query and report for this). Finally, make recommendations for new strategies as to how the company may turn around the poor performance in 2014, 2015, and 2016 during the 2017 fiscal year.
Read; BUSN 331 Business Analytics II Week 6 Assignment Instructions
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