What the assignment is all ABOUT:
MBA687 2-1 REPORT: ANALYSIS OF PESTLE FORCES
Introduction
The MBA687 2-1 Report is a critical milestone in the Change Management curriculum, requiring students to pivot from internal organizational theory to external environmental analysis. This assignment asks you to step into the role of a consultant for a Singaporean software solutions provider’s U.S. branch. The challenge lies in synthesizing how global macro-environmental factors dictate local workforce behavior. Specifically, you are tasked with an Analysis of PESTLE Forces to determine if the workforce is psychologically and technically prepared for an upcoming transition. Students often find this difficult because they treat PESTLE as a simple checklist rather than a diagnostic tool for “change readiness.”
Success in this report requires more than just defining terms; it requires a deep dive into the “Social” and “Technological” pillars of the framework. You must explain how the cultural values of a Singaporean parent company might clash with the social expectations of a U.S.-based software team. Without a thorough Analysis of PESTLE Forces, a change management plan is likely to meet heavy resistance. This guide helps you navigate the U.S. Branch Overview data and Laurie Lewis’s theories to create a report that satisfies both academic APA standards and executive expectations for clarity and insight.
What Students Are Expected to Learn
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Macro-Environmental Scanning: Mastering the ability to identify external opportunities and threats using the PESTLE framework.
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Cultural Competency: Analyzing how social factors and cross-cultural dynamics influence organizational change requirements.
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Strategic Workforce Planning: Understanding the role of technological factors in determining training needs and planning.
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Change Readiness Assessment: Evaluating the external triggers that make a workforce more or less likely to accept new initiatives.
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Professional Reporting: Communicating complex environmental Analysis of PESTLE Forces to high-level executives (the VP).
Key Concepts Explained
PESTLE Forces An analytical framework used to identify the external (macro-environmental) forces facing an organization. For this report, the focus is narrowed to Social and Technological factors.
Social Factors These include demographic changes, cultural attitudes, workplace norms, and career expectations. In a cross-cultural firm, social factors often determine the “human” success of an Analysis of PESTLE Forces.
Technological Factors These relate to innovations in manufacturing, distribution, and communication. For a software provider, this includes the speed of technological obsolescence and the need for continuous skill upscaling.
Change Readiness A measure of the organization’s ability to transition to a new state. It is heavily influenced by how external forces are perceived by the employees—either as threats to their job security or opportunities for growth.
Common Mistakes Students Make
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Generalization: Describing “Social Factors” in the U.S. generally rather than focusing on the specific data provided in the U.S. Branch Overview.
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Ignoring the Tech-Skill Gap: Failing to link technological factors to specific “training requirements” as requested in the prompt’s Analysis of PESTLE Forces.
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Misunderstanding Change Readiness: Confusing a “change plan” with “change readiness.” Readiness is the pre-condition, not the plan itself.
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APA Inconsistency: Neglecting to cite the course textbook (Leading Organizational Change by Laurie Lewis)



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